BUSINESS INSIDER JAPAN
GIZMODO
lifehacker
DIGIDAY
ROOMIE
TDL JAPAN

It has been 25 years since there has been a continuous demand for change in the way media operates.
It is universal that the value of existence lies in "reliability." News, business, technology, lifestyle...We have developed multiple media brands in order to deliver content that resonates with each individual rather than the masses.
We will continue to use "Authentic Content" to convey messages from people and companies.

INFOBAHN

The amount of information is increasing exponentially due to the digitalization of society.
In such an era, what captures the hearts of users is the "story" embedded in companies, services, and products. For 25 years, we have supported client companies with the power of editing and design, and together we have cultivated many fans.
We design communications that evoke empathy in business development, organization building, and marketing.

machi-ya
GIZ-YATAI
CoSTORY

The 20th century model of "mass production and mass consumption" is over, and now we live in an era where people can connect with each other and make allies.
Can't find what you want?
Can't buy a product because it's too expensive? Can't sell your idea? Don't have money to make one? If you can share your concerns on social media, I'm sure you can resolve them. We provide a place to create value together with people, transcending the boundaries of making, selling, and buying.

MASHING UP
NaNatural
UNSUNG

Responding to the increasingly complex business environment and solving the social issues we face.
The two countries are becoming closer and closer, and dialogue with a diverse range of people is becoming more important. That's why we want everyone to not compromise on ``living their own way''...With this in mind, we are building a community to promote DE&I and developing products with diversity as the theme.
We will work hard as practitioners and collaborators to create a society where individuals can demonstrate their individuality.

INFOBAHN
GREEN SHIFT

In an age where various social problems are piling up, there are many ``seeds of innovation''.
However, such seeds can only be discovered ``on-site''. Through the European Innovation Visit Program and projects to experience and discuss regional issues, we aim to become a hub that connects the public and private sector, cities and regions, Japan and the world, conveying the latest trends in technology and supporting innovators. Masu.

Mediagene /Infobahn has celebrated its 25th anniversary.

Our name

has the meanings of "Media+gene" and
"INFO+BAHN"

Move Your Heart.

Creating empathy
will change people's behavior.
Society changes.

We believe in the power of media and

will continue to take on challenges
as ``storytellers that move hearts'' in order to create a better era together

Our Vision

Looking ahead to the next 25 years, we will communicate the society we want to create and the
aspirations we continue to have as 5 Visions!

Authenticity

With Stories

Co-Production

Social Good

Innovation

Our History


We look back on our 25-year journey from a publisher to a global media and technology company

01

Infobahn is a publishing company that started in a house in Yoga, Tokyo. Even though we were publishing magazines and books, we were always looking forward to the arrival of a digital society. Edited ``UPLOAD'' (NTT Data), Japan's first full-fledged cross-media site in collaboration with a public relations magazine established in 1998, and provided operational support for ``Cocolog'' (nifty), which started its service in 2003 and created a blog boom, Japan. We are developing editorial activities that go beyond the traditional framework of a "publishing company," including publishing our first blog book, "Kaori Manabe's Stories Only Here."

02

From an era centered on mass media to an era where anyone can use media. We provide marketing support to companies by anticipating current owned media strategies and content marketing, in which companies launch and disseminate their own media. In addition, we separated the solution business and media business and established Mediagene Inc. , a web media specialist, in February 2008. Since then, he has grown a wide range of media brands, including `` GIZMODO JAPAN '' and ``Business Insider Japan.''

03

In May 2007, ahead of short video, which has become popular in recent years, we launched the videocast program ``//news'', which delivers the latest information on topics in 3-4 minute videos. Additionally, in April 2012, he established Digimo Co., Ltd. We provide 3D modeling and scanning services with the mission of ``3D Humanity Project'' and have also launched social toy service ``digimo''. Although these services have ended and we have withdrawn from business, we will continue to take on the challenge of staying ahead of the times without fear of failure.

04

Established IDL [ INFOBAHN DESIGN LAB.] department in February 2016. As a partner who faces business issues that are difficult to solve using traditional methods, we use the power of design to support companies in new business development, organization creation, and vision formulation. We are also working on new collaborative commerce businesses, such as Machiya, a purchase-based crowdfunding service launched in November 2015, and COSTORY , a social commerce platform that provides a "group purchasing" experience, launched in April 2022. Masu.

05

We have become an official partner of Berlin's largest cross-disciplinary technology conference, ``Tech Open Air (TOA),'' and have been planning and operating observation programs since 2017, introducing the forefront of European innovation to Japan. In May 2023, we merged with Taiwan's major media company The News Lens Co. (TNL) to create the global media company "TNL Mediagene ." We continue to expand the possibilities of media and storytelling as we leverage cutting-edge technology to expand into Asian markets.

From Founders

Motoko Imada
Mediagene Inc. Representative Director, CEO and
Founder
Infobahn Co., Ltd. Founder

Mediagene /Infobahn Group has celebrated its 25th anniversary. Back in 1998, we were publishing magazines, and we believed that all information would become digital, so we launched a company that combines content and technology to deliver information. In fact, technology has created and disappeared many new services, and the nature of society and media has also changed. I have continued to watch the changes over the past 25 years, and when I look back on them, they seem both long and short at the same time.

Infobahn (Information Road) and Mediagene (Mediagene) are both names we chose at the time of our founding, reflecting our desire to "weave stories, create content that conveys them, and deliver them to the recipients." We have always kept in mind that our mission as a media company is to be "authentic." No matter how technology and media evolve, what we need to do remains the same.

This year, 2023, we merged with TNL, a Taiwanese media and technology company, and took a new step forward with the feeling of starting a new company. Our new mission is "To be the trusted voice for a better future." From now on, as part of the TNL Mediagene Group, we will continue to explore new ways of being a media company in Asia and the world.

Finally, we have been able to continue our business for 25 years thanks to all of our customers, readers, business partners, shareholders, people in our industry, and employees. I would like to express my sincere gratitude to you. We look forward to your continued support over the next 25 years.

HIROTO KOBAYASHI
Founder of Mediagene Inc.
Infoburn Co., Ltd. Chairman and Representative Director
(CVO)/Founder

Our group completed a business integration with the Taiwanese company TNL in May 2023, and is transforming into a global company.
He has strong genes as a media publisher, and uses his skills and experience for corporate communication and innovation. With this pride in mind, we will continue to take on challenges to open up new horizons. It's as if we're entering a new founding period, and it's a heart-warming feeling. To talk about the future, here is a summary of the speech I gave at TNL's 10th anniversary event.

〈We will disseminate information that resonates with people and cause them to change their attitudes, and we will visualize this information using technology to support people and companies.
Until now, Asia has been divided in terms of trends and information dissemination. There are things that we Japanese don't know about that are popular in other Asian countries. If we are able to look at and analyze information that goes beyond just one country, we are the ones who run media across Asia. The world is now paying attention to Asia, driven by the global success of Asian actors, athletes, and entertainers. We would like to act as a bridge between the diverse values ​​in Asia, deliver their voices to the world, and promote communication. 〉

Finally, I would like to take this opportunity to express my heartfelt gratitude to our customers and those who have supported us thus far.

Messages


We would like to send you the messages of support we received from everyone who has helped us